A matched set of probably doomed apartment buildings at the intersection of Negley Avenue and Rural Street, seen on an appropriately gloomy day. They were built between 1910 and 1923, and although they are mostly utilitarian boxes of apartments, their fronts are distinctive and interesting.
The treatment of the balconies creates a pleasingly complex rhythm, with broad and shallow rounded arches at the top, and slightly peaked Jacobean arches on the two lower floors. The windows in the center may have been stained glass, long since replaced when they were sold either by thieves or by an owner who could not afford to maintain them. The brick quoins add pleasing complexity to the texture.
Some kind of cornice or decorative strip has done missing from the fronts, revealing cheaper red brick behind it that was never meant to be seen.
Henry Hornbostel designed two prominent synagogues in Pittsburgh. The still-prospering Rodef Shalom is familiar to everyone, partly because it sits at the eastern end of the Fifth Avenue monument row in Oakland and Shadyside. This one, built in 1923, is perhaps a more adventurous design. Hornbostel used old and new materials and design elements from different traditions to create a building that immediately looked as if it had been there for a millennium or more. After a few years as a school, it is now in the midst of being repurposed as apartments.
Technically, according to the neighborhood border that goes up the middle of Negley Avenue on the city planning map, this building is in Garfield. Socially, it is more associated with East Liberty.
Art Deco is not very common in Pittsburgh, although there were a few Art Deco apartment buildings in the East End. Here is one on Negley Avenue that probably will not be with us much longer; it looks as though it is scheduled to be replaced. It is a late Art Deco style; old Pa Pitt would guess it dates from the 1950s. Most of the building is just a modernist block, but the horizontal stripes give it more than average decorative flair, and the vertical forms of the entrance lift it into the realm of Art Deco.
In 1903, this rendering of a “House for J. J. Matthews, Esq., North Negley Ave., Pittsburgh, Pa.,” was published in the American Architect and Building News as one of the week’s outstanding examples of new architecture. The architect was Charles M. Bartberger, well known in Pittsburgh for some prominent schools and the Industrial Bank on Fourth Avenue. The house still stands in a somewhat bedraggled state today, with its porch filled in and a couple of stained-glass windows missing; otherwise the front has not been altered.
“I bestride the narrow street like a colossus,” said the East Mall Apartments. They were put up literally on top of Penn Avenue, with a narrow passage for a trickle of traffic, in 1970. The architect was Tasso Katselas, early in his decades-long reign as the leading architect of giant public works in Pittsburgh, and to be fair to him he gave the city just what it thought it wanted: a skyscraper warehouse for poor people. In fact Katselas didn’t like what the city was doing to East Liberty at all, according to this interesting article about his career. But it was good money for an architect.
“Urban renewal” was all the rage in the 1960s and into the 1970s, and it was pushed with evangelical ardor. But it was never quite clear what “urban renewal” was supposed to be. Often it was a combination of suburbanization and Bauhausization. The things that were distinctive about city neighborhoods—concentrated commercial districts, rowhouses, churches and schools and backstreet groceries just down the street—had to give way to shopping centers, suburban-style tract homes, and modernist towers-in-a-park. One after another, these projects crippled or killed the neighborhoods they were inflicted on, but the urban-renewal evangelists were sure that the next one would be a howling success.
East Liberty was subjected to a particularly strong dose of urban renewal. Penn Avenue, the commercial spine of the neighborhood that had been known as the “second downtown” of Pittsburgh, was closed to vehicles and made into a pedestrian mall. Traffic was diverted to “Penn Circle,” an orbital boulevard made by widening and consolidating peripheral streets and blowing up whatever didn’t fit with the new vision of East Liberty. And apartment towers like this one went up to house people displaced from their neighborhoods by urban renewal. Three of them were designed by Tasso Katselas—this one and the even taller Penn Circle and Liberty Park apartments. Of the three, this was the one that sealed the urban-renewal project, because this was the one that defiantly went up right on top of Penn Avenue, as a guarantee that the main boulevard of the business district would never again carry substantial vehicular traffic. (An artist friend of Father Pitt’s, noting the odd flared buttresses that flanked the narrow passage for vehicles, described the building as “lifting its skirts for cars to go under.”)
Pedestrianization projects in the United States have seldom succeeded. Old Pa Pitt would love to see most of Pittsburgh closed to automobile traffic, but he recognizes that the rest of the world does not share his prejudices against motor vehicles. Keeping them away keeps their drivers away, and businesses flounder. Urban planners figured that out after a few decades’ worth of failures, and modern urban planning—finally—tends in the direction of emphasizing rather than destroying what is unique about city neighborhoods. Not coincidentally, suburbanites are moving back into the city.
Father Pitt took this picture in about 2001. The East Mall Apartments were blown to bits in 2005 in a controlled demolition, and traffic was allowed to flow on Penn Avenue once more without going through somebody’s basement. That same year, Tasso Katselas retired from active architecture, although he still served his firm as a consultant. As of this writing, Mr. Katselas is still alive at the age of 94 or 95, having survived a good bit longer than several of his buildings.
Do we miss those buildings? Not much; they represent an embarrassing failure in the history of our urban planning. But in his modernist idiom, Tasso Katselas did develop a distinctive style. The classic modernists like Mies van der Rohe insisted on simple lines and flat slabs of identical windows. But Katselas from the beginning preferred a much more cluttered aesthetic. He sometimes seemed like a child playing with blocks, deliberately misaligning them just to see what would happen, as we see here in the staggered façade of the East Mall Apartments. We should also mention that he had a strong understanding of what was practical in a public building. His terminal for the Pittsburgh International Airport is a masterpiece of practical design: everything was thought through with the paramount object of making the functions of an airport work as well as they possibly could. That kind of practical thinking was rare among modernist architects, and Father Pitt praises Katselas unreservedly for it, even if the buildings give old Pa Pitt the visual impression of dance music that you can’t dance to.
Probably the most popular style of synagogue architecture in Pittsburgh a century ago was what we might call Jewish Romanesque, with the round arches typical of Romanesque architecture along with some elements taken from traditional European Jewish architecture to make it clear that this is not a Christian church. Here is a good but endangered example of that style.
It was built in 1923 or 1924 on Margaretta Street, now East Liberty Boulevard, and its members knew it familiarly as the Margaretta Street Shul. (Addendum: The architect was Ralph Friedberg.1) The congregation sold the building in 1996 and moved to Monroeville, where it withered away a few years later. For a while after that this was a Baptist church; but it seems to be vacant now. That is the danger. Even in the most prosperous neighborhood, it can be hard to find a use for an old church or synagogue. This part of East Liberty is far from the worst neighborhood, but it has not reached the prosperity of Highland Park to the north or the newly lively core of East Liberty to the south. If the neighborhood stays as it is, this building will probably simply decay and eventually have to be demolished. If the neighborhood prospers, it will probably be demolished to make way for something else.
Structurally, the building seems quite sound. But the details are suffering, notably the crumbling parapet, which is one of the distinctive and remarkable features of the façade.
Assuming the name was reported correctly in the American Contractor for October 13, 1923: “Synagogue: $120,000. 1 sty. & bas. 70×95. Margarotta [sic] & St. Clair sts. Archt. Ralph Friedberg, Farmers Bank bldg. Owner The Congregation of the Adah, Jeshurum Hausman, chrmn. of comm., 720 N. Negley av. Brk. Gen. contr. let to Harry Rubenstein, 601 N. Euclid av. Carp. by gen contr. by day work. Htg. to Reliance Htg. Co., 3610 5th av. Plmg. to Moss & Blakeley, Climax & Beltzhoover st., South Side. On 1st sty. brk. wk.” Considering how garbled the rest of the entry is, we have less than complete confidence in the architect’s name. ↩︎
Some work has been going on at this abandoned synagogue, so perhaps it will find a new purpose. The abstract menorah (it once had electric light bulbs for candles) and irregular horizontal stone date it to the middle twentieth century. But although you wouldn’t know it from the front, this is really a luxurious early-1900s private house with a modernist façade grafted on.
This cover design “from a beautiful, dignified and readable booklet designed by Arthur C. Gruver, Pittsburgh,” was picked out by a printing trade journal as an outstanding example of design in 1919. It appears to show the original ground-floor front of the Romanesque Liberty Building on Penn Avenue.
East Liberty was down on its luck at the end of the twentieth century, but this row was still filled. The buildings have not changed much since then, fortunately, since this is one of the better Art Deco streetscapes in Pittsburgh, which never really embraced Art Deco as much as many other cities did. Surprisingly enough, Sam’s (no longer Bostonian) Shoes is still here; the terra-cotta tiles have disappeared from the front of that building. Its neighbor Anthon’s is also still in business. Most of the rest of the businesses in the row have changed, but the buildings are still there, and since East Liberty is a trendy neighborhood now, they have a good chance of preservation.
